when money wins.

or another proper title would have been the unfortunate retirement of street/skate/lifestyle heavyweight supreme.

here’s 3 key reasons why, in descending order:

3.  they’re exporting their line to other shops — now you can get supreme at huf, commonwealth or your other favorite “street” boutique around the country.

2.  the stock is higher than ever (in both senses) — i was in the la store this weekend and could have bought any piece in the entire fall collection, excluding that tera patrick t-shirt.

1.  here’s the the kicker — and i’d like to use an image:

a web store.

disappointment.

it all boils down to tons of accessibility.  and while part of supreme’s appeal was the philosophy/lifestyle/artistic collaboration behind their products, another important piece of its desirability was the fact that it was hard to come by.  there was that in-the-know’ness that came with only being able to purchase at the physical supreme locations.

no longer.

money is finally > than authenticity and credibility.

times change!!

not hatin’.  just sayin’.

(i heard it first @ guillotine)

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1 Comment

Filed under culture, fashion, money, ny, streets

One response to “when money wins.

  1. nisan83

    It’s true…when even I have access to that shit…they’ve been bought.

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